News in Design featuring great design, architecture, fashion, graphics and innovation from across the globe.
Bioo, the biological switch. A lamp that is activated by touching a plant resting on the backlit pot created from sustainable materials such as ceramic and cork. This is Bioo lux, the jewel that gave the opportunity to create visual art and high-impact creativity to match the innovation and technology of this new launch. From the beginning, the objective was clear, to generate a spectacular, elegant and aesthetic video.
Continue readingGrundig Heinzelmann Limited Edition is a promotional animation film created for a radio inspired by a historic design. The Heinzelmann radio was introduced in 1946 as a wooden box radio built without tubes. The film reinterprets this heritage through a world of wood and brushed metal in harmony. All elements were modelled and animated in three-dimensional space using computer graphics. The film runs for sixty seconds in full high definition and ends in a room with a retro yet modern atmosphere.
Continue readingMy Coin is a short three-dimensional animated film about the meaning of value. The story follows a boy who drops a coin into a sewer. A wealthy man sees the boy and offers a gold bar instead of the lost coin. For the boy, the gold is only a tool to recover the coin, while the man sees gold as the greater prize. The film shows that each person holds a different standard of value. My Coin was created with computer animation software, which allowed the characters and their actions to be exaggerated for dramatic effect.
Continue readingFreeway Loud is a three-dimensional product animation created for a footwear brand. The animation presents a shoe inside industrial environments, where machines appear to bring the product to life. The shoe was modeled with hard surface techniques in 3ds Max, using photographs as reference. Textures were built from leather images and digital brushes, and the scenes were rendered with Vray at 1920 by 1080 pixels. The animation was made for online use, and the aim is to attract attention through images alone, without explanatory text.
Continue readingHello Spring is a feature film about a young student and her journey with creative writing. The film runs for 87 minutes and was shot on location in Nanjing, China. Hello Spring combines live action with hand-drawn animation to create an experimental visual language. The story unfolds in three chapters, and each chapter uses a different visual approach. The color palette shifts from desaturated to vibrant as the student finds her own voice. Adapted from a graphic novel, the film uses comedy to look at education in East Asia and invites viewers of all ages to reflect on learning.
Continue readingThe Chinese zodiac in that year is the pig, so Yen C designed the sliced pig, and it's a pun in "many hot movies" in Chinese. The characters are very happy, just in line with the channel's image has always wanted to give the audience the feeling. And combine four movies elements into the video. Children who are playing can best show pure happiness, and hope that the audience will have the same feeling when watching the movie.
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News in Design features international film, animation and movie design from directors worldwide.
Restaurant by Alina Pimkina
Wednesday, 14 OctoberStudio by Liu Jinrui
Tuesday, 13 OctoberShopping Mall by K11 Musea
Monday, 12 October
News in Design featuring great design, architecture, fashion, graphics and innovation from across the globe.