News in Design

News in Design

News in Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Macau Light Festival 2018 TVC

Macau Light Festival 2018 TVC is a television commercial created to promote a city light festival. The commercial presents the festival as a time tunnel. A first person view guides the viewer through lighting installations, three-dimensional projection mapping and interactive games. Local elements of gastronomy, architecture, culture and creativity are shown as installation art within the animation. All shots were planned in a storyboard and tested as a demo motion in three-dimensional software before filming. Live action footage, visual effects and motion graphics are combined.

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Flora

Flora is a computer generated animated film created to present a multifunctional sofa inspired by blooming flowers. The film shows the design elements, functional features, craftsmanship and materials of the sofa. Artistic deconstruction, picture composition, lighting and theme design are used to present the product from many angles and to convey its aesthetic value. All elements are modeled in three dimensions, animated in Cinema 4D and rendered with Redshift, while the final composition is made in Adobe After Effects. The film is delivered in Full HD at 25 frames per second.

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Temptress Moon

Temptress Moon is an animated music video made for a song about how people react during difficult times. The video shows a world in chaos, where people of different shapes connect, dance and gain strength together. Raw and bold textures express the harsh period, while strong and bright colours carry positive energy. The animation was produced with Adobe After Effects and Photoshop. Three-dimensional layers and a plugin were used to create a sense of space. The video runs at 25 frames per second in a 1920 by 1080 format. The aim is to uplift viewers and support balance in life.

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Uncontrolled Love

Uncontrolled Love is a publicity project for a public exhibition against domestic violence. The project includes a website, posters and an animated video. The exhibition presents the negative effects of domestic violence on children through real events and works of art. Visitors are shown how such treatment can harm the physical and mental health of children. Deep colors and a carefully developed painting style were selected to make the message direct and engaging. The aim is to help parents recognize harmful ways of educating children.

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By Polar

By Polar is a short animation created for the winter of 2020. The story was inspired by a 2019 news report about a hungry and exhausted young polar bear seen wandering in the suburbs of the Siberian industrial city of Norilsk, hundreds of miles from its usual habitat. The animation focuses on the atmosphere and the mood of each scene, and music is used in place of spoken dialogue. All graphic elements were first illustrated on a tablet and a computer, then animated. By Polar recalls that some creatures are neglected in good and in harsh times.

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One More Time

One More Time is a short animated film created as a letter of encouragement for the Superhero Me community during the 2020 quarantine period in Singapore. The narration was recorded by community members in their own homes, sharing experiences of isolation and a shared view of resilience. A hand drawn look was chosen to give the film a personal and warm character. Light colors were used to express a feeling of hope. Digital animation tools were combined with hand drawn frames to keep the traditional appearance while working efficiently.

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Legendary designers and their award-winning works.

Design Legends are extremely famous designers who make our World a better place with their good designs. Discover legendary designers and their innovative product designs, original art works, creative architecture, outstanding fashion designs and design strategies. Enjoy and explore original design works of award-winning designers, artists, architects, innovators and brands worldwide. Get inspired by creative designs.

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